, Advice

A recent article from Entrepreneur highlights eight useful reminders that can help you to implement psychology in your marketing efforts. 1. The human mind is prone to impulsivity. Regardless of demographic, most people make impulse purchases , as shown by data from Chase, Gallup and Harris Interactive. This is why it works to ask customers […]

January 11, 2019 1 By: GayleHope
, Advice

If you’re like most small businesses, competing for business against big companies with fat marketing budgets can be frustrating or intimidating. In many small companies it can be difficult to know exactly what to do in order to gain more and bigger jobs. Fortunately, with a little focus on these 6 easy and affordable marketing […]

January 10, 2019 0 By: GayleHope
, Advice

We’ve all done it. Gone into the grocery store to pick up a few things and come out with a cart full. How did that happen? It’s probably because you didn’t have a good plan. Small business owners who are strategic with their approach understand the value of a good business plan. A business plan […]

February 27, 2018 0 By: GayleHope

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